Connect landing pages, websites, experiments, forms, calls, and revenue in one first-party measurement layer. See the channel, page, variant, path, and value behind each outcome before you scale spend.
Configure the first-party pixel, attribution window, and first-touch or last-touch logic before campaigns go live, with options like 24 hours, 3 days, 7 days, or 14 days.
Bring purchase value and revenue-bearing custom events into reporting, so pages can be measured by commercial impact, not just lead count.
Bring purchase value and revenue-bearing custom events into reporting, so pages can be measured by commercial impact, not just lead count.
Define the events that matter to each funnel, from booked demos and phone-intent clicks to product actions, with value, currency, and metadata where needed.
Define the events that matter to each funnel, from booked demos and phone-intent clicks to product actions, with value, currency, and metadata where needed.
Whitelist approved domains so test environments, wrong-brand installs, and stray pixel fires do not pollute reporting.
Whitelist approved domains so test environments, wrong-brand installs, and stray pixel fires do not pollute reporting.
Open each contact record to see contact details, source context, page activity, variant, and conversion event in one view.
Fire dataLayer events by screen or question, map submissions to conversion events, route leads through webhooks, and control storage rules. Each form carries the tracking context needed for GTM, CRM routing, attribution, and cleaner lead reporting.
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